At pb77, we are committed to protecting your personal information. This Privacy Policy explains what data we collect, why we collect it, how we use it and what rights you have as a user across Pakistan.
These highlights summarise our approach to data privacy. They are provided for convenience only and do not replace the full Privacy Policy text below, which governs our data practices.
pb77 collects only the personal information necessary to operate your account, process transactions, verify your identity and comply with applicable legal and compliance obligations. We do not collect data for its own sake.
All personal data held by pb77 is stored using industry-standard encryption and access controls. We regularly review our security posture to protect your data from unauthorised access, loss or disclosure.
You have the right to access, correct, export and request deletion of your personal data, subject to applicable legal requirements and our legitimate operational needs such as AML record-keeping obligations.
pb77 does not sell, rent or trade your personal information to third parties for their own marketing purposes. Data sharing occurs only as required to operate the platform, comply with legal obligations or process your transactions.
We use cookies and similar tracking technologies to improve platform performance and detect fraud. You can manage non-essential cookie preferences through your browser settings at any time.
Questions, access requests or deletion requests relating to your personal data can be directed to our support team. We respond to all privacy-related enquiries within a reasonable timeframe and in plain English.
This Privacy Policy ("Policy") describes how pb77, operated at pb77.cam ("Platform", "we", "us", "our"), collects, uses, stores, shares and protects the personal information of users who access or register on the Platform. pb77 is an English-language online betting and casino information platform primarily serving users across Pakistan, including Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, Multan and Peshawar.
By accessing or using the pb77 Platform, you acknowledge that you have read and understood this Privacy Policy and consent to the data practices described herein. If you do not agree with any aspect of this Policy, please discontinue use of the Platform immediately.
This Privacy Policy is to be read alongside our Terms & Conditions and our Responsible Gambling Policy. Where any conflict exists between documents, the more specific document shall prevail with respect to the subject matter in question.
Note for Pakistani Users: Pakistani data protection legislation is evolving. pb77 applies data protection principles consistent with recognised international standards. However, users should be aware that no specific statutory data protection regime comparable to the EU GDPR currently governs all digital platforms in Pakistan. This Policy reflects our voluntary commitments to user data protection.
For the purposes of this Privacy Policy, the following terms have the meanings set out below:
pb77, operating at pb77.cam, acts as the Data Controller in respect of Personal Data collected through the Platform. As Data Controller, we determine the purposes for which your personal information is collected and the means by which it is processed.
Where we engage third-party service providers to process data on our behalf, those providers act as Data Processors under contractual arrangements that require them to handle data only in accordance with our instructions and applicable data protection obligations.
For all privacy-related enquiries, data access requests or complaints, please contact us using the details set out in Section 16 of this Policy.
pb77 collects personal information in the following categories, depending on the nature of your interaction with the Platform:
When you create an Account on pb77, we collect:
Where KYC is required, we may collect:
In connection with deposits and withdrawals, we may collect:
Payment-provider names (Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank, Bank Alfalah) are referenced as familiar Pakistani payment brands only. pb77 does not represent that any of these providers endorses or is affiliated with gambling or this Platform.
Automatically collected when you use the Platform:
When you contact our support team — via live chat, email or any other channel — we retain records of those communications, including the content of your messages and any attachments you provide, for quality assurance, dispute resolution and compliance purposes.
pb77 does not intentionally collect sensitive personal data relating to racial or ethnic origin, religious or political beliefs, biometric identification (beyond KYC liveness checks where required), genetic data, or health information, unless specifically required by a legal compliance process.
pb77 uses your Personal Data for the following purposes:
| Purpose | Description |
|---|---|
| Account Management | Creating, maintaining and administering your Account, including authentication and password management. |
| Identity Verification | Confirming your identity and age through KYC procedures to meet compliance obligations and protect platform integrity. |
| Transaction Processing | Facilitating deposits, withdrawals and related financial operations in PKR or other applicable currencies. |
| Fraud Prevention & AML | Monitoring transactions and account activity for suspicious patterns, money laundering indicators and fraudulent conduct. |
| Platform Improvement | Analysing usage data to improve page performance, user experience and content relevance for Pakistani users. |
| Customer Support | Responding to your enquiries, resolving disputes and providing assistance in English and Urdu. |
| Responsible Gambling | Monitoring for signs of problem gambling and administering limit-setting and self-exclusion tools. |
| Legal Compliance | Meeting obligations under applicable law, including responding to lawful requests from regulatory authorities. |
| Marketing Communications | Sending you relevant promotional content where you have provided consent. You may withdraw consent at any time. |
Where international data protection principles apply, pb77 relies on the following lawful bases for Processing your Personal Data:
pb77 may share your Personal Data with third-party Data Processors engaged to support platform operations. These may include payment processing providers, identity verification and KYC service providers, cloud hosting and infrastructure providers, fraud detection and analytics platforms, and customer support tooling providers. All such processors are engaged under contractual terms that restrict data use to the purpose for which it was shared.
pb77 may disclose Personal Data to law enforcement agencies, regulatory bodies or other competent authorities where required to do so by applicable law, valid legal process, court order or to protect the rights, property or safety of pb77, its users or the public.
In the event that pb77 undergoes a merger, acquisition, restructuring or sale of all or part of its business assets, Personal Data held by pb77 may be transferred to the relevant successor entity as part of that transaction. Users will be notified of any such transfer where required by applicable law.
pb77 does not sell, rent, lease or trade your Personal Data to third parties for their own independent marketing or commercial purposes. Any data sharing is strictly limited to the purposes described in this Policy.
| Cookie Type | Purpose | Can Be Disabled? |
|---|---|---|
| Essential Cookies | Required for the Platform to function, including session management, authentication and security features. | No — required for core functionality |
| Analytics Cookies | Used to collect aggregated data on how users navigate the Platform, helping us improve page structure and content. | Yes — via browser settings |
| Fraud Detection Cookies | Monitor for suspicious patterns, multiple-account creation and automated bot activity. | Limited — required for security |
| Preference Cookies | Remember your language preference, display settings and last-visited sections. | Yes — via browser settings |
Most web browsers allow you to view, delete and block cookies through their settings menus. Please note that disabling essential or fraud-detection cookies may impair Platform functionality or prevent you from accessing certain features. Disabling analytics cookies will not affect your access to core content.
pb77 retains your Personal Data for as long as is necessary to fulfil the purposes for which it was collected, including to satisfy our legal, regulatory, accounting and reporting obligations.
In determining the appropriate retention period, we consider the amount, nature and sensitivity of the data, the potential risk of harm from unauthorised use or disclosure, the purposes for which we process the data, whether those purposes can be achieved by other means, and applicable legal requirements.
As a general principle:
Upon expiry of the applicable retention period, data is securely deleted or anonymised so that it can no longer be associated with any individual.
As an online platform, pb77 may process and store your Personal Data on servers or through service providers located outside Pakistan. Where such transfers occur, we take reasonable steps to ensure that your data receives a level of protection equivalent to that described in this Policy.
By using the pb77 Platform, you acknowledge and consent to the potential transfer of your Personal Data to jurisdictions outside Pakistan, which may have different data protection laws to those applicable in your country of residence. We will only transfer data internationally where appropriate safeguards are in place and the transfer is necessary for the performance of our services.
Subject to applicable law and our legitimate operational requirements, you have the following rights in respect of your Personal Data held by pb77:
You may request a copy of the Personal Data we hold about you, along with information about how it is being processed.
You may request that we correct any inaccurate or incomplete Personal Data we hold about you. You can update certain information directly through your account settings.
You may request deletion of your Personal Data where it is no longer necessary for the purposes for which it was collected, subject to our legal retention obligations under AML and compliance regulations.
You may request that we restrict the processing of your data in certain circumstances, such as while we verify the accuracy of data you have contested.
Where Processing is based on your consent or a contract, and is carried out by automated means, you may request that we provide your Personal Data in a structured, commonly used and machine-readable format.
You may object to the processing of your Personal Data where we rely on legitimate interests as our legal basis. You may also withdraw consent to marketing communications at any time.
To exercise any of the above rights, please contact us at [email protected] (plain text — not a link). We will respond to all valid requests within a reasonable period. We may require identity verification before processing certain requests.
The pb77 Platform is strictly intended for adults aged 18 years or over — or the higher minimum age required by the applicable operator or license jurisdiction. We do not knowingly collect Personal Data from individuals under the applicable minimum age.
If we become aware that a registered user is below the applicable minimum age, we will immediately suspend the relevant account, delete all associated Personal Data to the extent not required to be retained by law, and decline any pending transactions or withdrawal requests. Any funds held in the account will be handled in accordance with applicable operator terms.
Parents or guardians who believe their child has accessed the Platform or submitted personal information should contact us immediately at [email protected] (plain text — not a link).
Parental Controls: We encourage parents and guardians in Pakistan to use available device-level parental controls and internet filtering tools to prevent underage access to online gambling content.
pb77 implements appropriate technical and organisational measures to protect your Personal Data against unauthorised access, accidental loss, alteration, disclosure or destruction. Our security practices include:
Notwithstanding the above measures, no method of transmission over the internet or electronic storage is completely secure. pb77 cannot guarantee absolute security and users should take their own precautions, including using strong unique passwords and enabling two-factor authentication where available.
The pb77 Platform may contain references to or educational descriptions of third-party operator platforms. If you choose to access any such external platform, please be aware that those platforms operate under their own privacy policies and data practices, for which pb77 bears no responsibility.
pb77 is not responsible for the content, privacy practices or data security of any third-party websites or applications. We encourage you to review the privacy policy of any external platform before submitting Personal Data to that platform.
pb77 reserves the right to update or amend this Privacy Policy at any time. Any revisions will be published on this page with an updated effective date. Where changes are material, we may provide additional notice to registered users through their registered email address or through an on-platform notification.
Your continued use of the Platform following the publication of any updated Privacy Policy constitutes your acceptance of the revised terms. We recommend that you review this Policy periodically to remain informed of our current data practices.
For any questions, concerns or requests relating to this Privacy Policy or the handling of your Personal Data, please contact our support team. All privacy-related enquiries are handled with priority and responded to within a reasonable timeframe.
Data Controller — pb77
Support Email (plain text — not a link):
Live chat support is available 24/7 on the Platform. Support is provided in English and Urdu. Please do not send sensitive documents or financial credentials by email — always use the secure verification portal within your account.
When submitting a data access or deletion request, please include your registered email address and a brief description of your request so we can locate your record and verify your identity efficiently.
For responsible gambling concerns or self-exclusion requests, please visit our Responsible Gambling page. For a full understanding of your rights and obligations as a pb77 user, please also read our Terms & Conditions.
Now that you understand how pb77 handles your personal information, explore our full range of educational content on cricket betting, live casino, responsible gambling tools and more.
18+ only — or the higher minimum required by the operator/license jurisdiction. This Privacy Policy does not constitute legal advice. For questions, contact [email protected] (plain text).